<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9"
        xmlns:xhtml="http://www.w3.org/1999/xhtml">

  <!-- ── Home page ── -->
  <url>
    <loc>https://rankova.io</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
    <xhtml:link rel="alternate" hreflang="uk" href="https://rankova.io"/>
    <xhtml:link rel="alternate" hreflang="x-default" href="https://rankova.io"/>
  </url>

  <!-- ── Cases ── -->
  <url>
    <loc>https://rankova.io/cases</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
  </url>

  <!-- ── Case studies ── -->
  <url>
    <loc>https://rankova.io/cases/techcorp-roas-620</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://rankova.io/cases/medgroup-cpl-minus-54</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://rankova.io/cases/autopro-conversions-plus-180</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>never</changefreq>
    <priority>0.8</priority>
  </url>

  <!-- ── Service pages ── -->
  <url>
    <loc>https://rankova.io/services/google-ads</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://rankova.io/services/meta-ads</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
  </url>
  <url>
    <loc>https://rankova.io/services/analytics</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
  </url>
  <url>
    <loc>https://rankova.io/services/web-dev</loc>
    <lastmod>2026-04-20</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
  </url>

  <!-- ── Legal — indexed but low priority ── -->
  <url>
    <loc>https://rankova.io/privacy</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.2</priority>
  </url>
  <url>
    <loc>https://rankova.io/terms</loc>
    <lastmod>2026-04-19</lastmod>
    <changefreq>yearly</changefreq>
    <priority>0.2</priority>
  </url>

  <!-- ── Thank You — excluded from indexing ── -->
  <!-- Intentionally omitted: noindex set on page, not included in sitemap -->

</urlset>
